Orca

with Richards Partners

“Thank you for your impressive work that is helping us analyse and reflect all the different aspects [of our brand].” – Tomás del Olmo, CMO

Well Foundation

with Unordinary

“It’s been so well received and has made such a difference to the work we are doing.” – Ruth Morse, Chief Executive

Capabilities

Understanding the opportunity

Qualitative Research & Insights
Depth Interviews
Competitive Analysis

Workshop Design & Facilitation
Framework Development
Pitch Deck Development

Articulating the strategy

Purpose, Mission, Vision Definition
Brand Positioning
Tone of Voice
Key Messages
Brand Story

Employer Brand
Brand Architecture
Product Naming Architecture
Content Strategy
Copywriting

Designing the solution

Editorial Design
Typography

Creative Direction
Sound Design

Clients

Highlights

Tail of the Taniwha

with Beatnik Publishing

“Visually, the book excites me. Sometimes the stories are little echo chambers with lines making multiple guest appearances in multiple colours or fonts. It is like a capella singing, with a sweet bitter harmony of voices getting under your skin.” – Paula Green, Stuff Reviewer

RCP

with Richards Partners

“I’d like to commend you and Brian for a very comprehensive and compelling [strategy].”— Rene Pasché, Head of Brand & Engagement

Ethos

We prosper together

Or fail alone. I believe people are better together; that cohesion, collaboration, and camaraderie — even in the thick of creative disagreement — are vital ingredients to prosperous outcomes.

Open eyes, open minds

And an ear to the ground. I’m a lifelong learner; it’s why I find my work fulfilling. I have the privilege of learning about people and their cultures, their businesses, and their why. How well I understand the needs and nuances of the people I create for is reflected in the quality of my work.

No half measures

I believe capital and creative trust should be repaid with imagination and attention to detail. With the right approach, anything “boring” can become exciting, and anything “exciting” can become extraordinary.